Free YouTube Title Analyzer Tool

Yes, the thumbnail grabs people's attention, but the title is what actually gets people to click. It moves a viewer from casually browsing YouTube to deciding to watch your video because it tells them what they might get, feel, learn, or avoid by watching.

If you don’t write a good title, nobody will watch your video. That means you wasted all of that time producing and filming your video. And, even worse, you won’t get any views, subscribers, leads, or sales.

So, how do you actually write a good YouTube title? Keep reading.

Most people go about writing YouTube titles the wrong way. As the video is uploading in YouTube Studio, they try to slap together a title that describes their video. This is wrong in two ways.

First, in an ideal world, you come up with your title before you even start scripting. You want to first ask yourself, “What will my audience be excited to watch?” and then design your title and video around the answer.

And yes, even if you’re vlogging or filming a podcast, ideally you have several title ideas beforehand and try to capture content that delivers on one of those promises (this will make writing the title A LOT easier for you).

The second thing most people do wrong is that they try to describe their videos in their titles. That’s not necessarily wrong, it’s just not always the ideal situation.

Instead, ask yourself, “What’s the most interesting part of this video for my audience?” It could be the main subject of what your video is about, but it could also be the benefit your audience gets from the video, the problem it solves, or even just a small piece of what your video is about.

One more tip for writing good YouTube titles: the best titles typically evoke curiosity, fear, and/or desire. Your title doesn’t need to evoke all three, just one or two of these emotions is fine, but make sure it’s emotionally strong.

Clickbait is not the same as a clickable title. A good title creates tension, but the difference between an honest title and a clickbaity title is that the honest title pays off what it promises.

And no matter what you do, if you have any measure of success on YouTube, you will be accused of clickbait. Instead of worrying about the clickbait police, here are three questions you can ask to keep yourself in check:

Does my video deliver on the promise I made in my title?

Does my title help me achieve my business goals? (More views, more sales, etc.)

Am I proud of this title?

If you answer yes to all three, you can move forward confident that you’re not clickbaiting.

You never truly know how well your title will do, but there are two questions you can ask before you publish your video to tip the odds in your favor.

First one: “Is my audience interested in this topic?”

If your competitors are having success with videos about this topic, you’ve had success with it in the past, or other channels are having success with it, then there’s a good chance it’ll do well. But note, this is just about the overall topic of your video, like “fat loss” or “YouTube growth”. This brings us to the next question…

“Is this title formula proven on YouTube?”

This is the key to not straight up copying your competitors. Look around at other videos in different niches, but create similar content to yours, and see which videos are doing well for them. If you see the same formulas working for several channels across different, but similar niches, there’s a good chance that formula will do well for you.

When you combine a proven topic with a proven formula, your chances at your video being successful increase tremendously.

This brings us to our YouTube Title analyzer…

The YouTube Title Analyzer does the process mentioned above for you.

Just enter your title, and we’ll find other videos that use a similar formula to what your title uses, and other videos about the same topic, and score your title formula and topic.

The goal is not to chase a 100. Use the analyzer to see how proven your title formula and topic are, tweak one or the other if you have to, then you can be more confident in your title before you publish your video.